CSR Spotlight: Run of the Roux-ses

In a creative approach to fundraising, Roux’s Burlington, Massachusetts office held a Kentucky-Derby themed CSR event. A table game was created in which each employee played as a “horse” competing to win. Participants placed bets on the winning “horse” based on the real-life odds, rolling dice to advance to the finish line. People dressed up, made or wore fun hats, and themed drinks and snacks were enjoyed by all, making for an exciting office fundraiser.

The proceeds from this event were directed to Patrick Morley, a Project Scientist from our Massachusetts office, benefitting his fundraising efforts for The 11 Day Power Play. Taking place next month, The 11 Day Power Play is an annual fundraiser out of our Buffalo, New York office, created by Roux Vice President and Operations Manager Michael Lesakowski and his wife Amy.

After the incredible fundraising success of the initial event, Mike and Amy pivoted from achieving world’s longest hockey game into a “Community Shift” game, where more than 2,500 pairs of skates hit the ice in three hours shifts for an 11-day marathon. The beneficiaries of the game include Roswell Park Comprehensive Cancer Center, Make-A-Wish Western New York, Camp Good Days and Special Times, and The Roswell Park & Oishei Children’s Cancer and Blood Disorders Program. Since 2017, more than $11 million has been raised by The 11 Day Power Play organization.

This year’s game begins on Wednesday, June 18, where Patrick will hit the ice as part of the Roux Community Shift. To contribute to Patrick’s fundraising efforts, please click here.